If your offer feels a little messy, hard to explain, or just not landing the way you hoped, you’re not alone. The Offer Overhaul helps you rework your ideas into a simple, powerful offer that feels aligned with your expertise and irresistible to the people you most want to serve.
The Offer Overhaul You've Been Waiting For
Most of the time, it’s not because your work isn’t good. It’s because people don’t understand what you do or how it helps them.
If your offer is too confusing or too general, people won't be certain if it’s right for them. They don’t see why they should pay for it or how it will make their life better.
Sometimes, you might be trying to help everyone instead of talking to the right people. Or you’re using words that sound nice but don’t really explain what you do. Or maybe you haven’t made your offer feel special, so it just sounds like everything else out there.
i see you...
You’re tired of telling people what you offer and hearing nothing back.
We don’t force you to copy what everyone else is doing. Your offer should fit who you are and how you like to help people. We make sure it feels honest and easy for you to share.
We care about what feels true to you.
A lot of advice makes things feel more confusing. We break everything down step by step, so you don’t feel lost or overwhelmed. You’ll know exactly what to say and why it works.
We make it simple.
Most people tell you to fix your offer by changing the words or making it look pretty. We go deeper. We help you figure out what your offer is really about, who it helps, and why it matters, so it feels strong and clear from the start.
We focus on the roots, not just the surface.
3 Ways Our Approach is Different...
Feeling clear and confident talking about what they do, instead of worrying it sounds confusing or too general.
Turning a vague idea into a solid offer that feels easy to share and simple for clients to understand.
Knowing exactly how to explain the value of their work without feeling pushy or salesy.
Seeing steady interest and inquiries because their offer finally makes sense to their audience.
Results our clients see...
"I knew I needed to change my messaging and approach to my offers but I felt overwhelmed and not sure where to start. She helped me focus on results focused messaging and really encouraged me to not be afraid to sell. Alyssa is really sweet and down to earth and patient. She'll roll up her sleeves and help when needed and helps to keep things moving and focused on results."
Alisha Slaughter, Certified Holistic Nutritionist and Yoga Teacher of My Alchemy Nutrition and Movement
"She helped me create results-focused messaging"
"Working with Alyssa allowed me to focus on what I do best"
"Working with Alyssa was such a pleasure, and it was so easy. She was very responsive to all of my questions and walked me through the entire process and funnel that we created together. I didn't have the time to learn the ins and outs of the tech stack we used to create my sales funnel, so bringing her in to put this together was very helpful. I couldn't have done it without her."
Gina Whitehouse, Conversion Copywriter at Whitehouse Strategy + Marketing
"What a relief to not have to think of every detail and start from scratch!"
"Alyssa is such a collaborator! She took my periodic verbal "inspiration downloads" and organized them, while consistently offering ideas about how to implement them, and then taking action on getting multiple projects started. She's fast and productive. It was wonderful for me to have the skeleton of something like an email launch sequence that I could then step into and customize. I loved having another high-level thinker to bounce ideas off.
Jennifer Scribner, FNTP & GAPS Practitioner, bodywisdomnutrition.com
"She helped me create results-focused messaging"
"I knew I needed to change my messaging and approach to my offers but I felt overwhelmed and not sure where to start. She helped me focus on results focused messaging and really encouraged me to not be afraid to sell. Alyssa is really sweet and down to earth and patient. She'll roll up her sleeves and help when needed and helps to keep things moving and focused on results."
Alisha Slaughter, Certified Holistic Nutritionist and Yoga Teacher of My Alchemy Nutrition and Movement
"You are one of the best investments I've made in a long time."
"Working with Alyssa was an incredible experience! Her mentorship and guidance helped me narrow down the perfect topic for my online course and truly brought my content to life. She was fun, efficient, and comprehensive—I love how she interprets the content and lays it out in the course. Just fabulous."
Nicole Beatty, CEO of Capacity for Community
bodywisdomnutrition.com
"As an extremely busy nonprofit executive director and entrepreneur, I needed someone who could help me bring my vision to life with minimal time and project oversight. Alyssa quickly proved that her ability to be a self-starter was exactly what I needed."
Julius Boatwright, MSW, LSW, RYT Founder of the Black Yoga Group
"Alyssa helped me ideate a restructured line of business that has the potential to generate 10 times the amount of monthly revenue that was initially projected."
“The speed at which Alyssa takes an idea from conception to execution continually amazes me. Once she lands on a strategy and a course of action, she wastes no time in getting to the implementation. Simply put, if you want something done fast and done right, then Alyssa is the person for you!”
Wade Langin, Head Coach and Trainer, OBM Institute
"If you want something done fast and done right, Alyssa is the person for you"
"Alyssa's amazing attention to detail and strong organizational prowess have really helped me"
"Working with Alyssa was fantastic. Her detail-oriented approach and excellent can-do attitude make for a great combination. It has been such a pleasure to see how she organizes projects and helps to facilitate their completion from start to finish!"
Kendra Cooper, Web Developer
"Alyssa made the course creation process easier with her wisdom and expertise."
"I desperately needed someone who was well-versed in the "techy" side of course creation, as well as support with strategy, and Alyssa is always the first person to come to mind for things like this. She is a course creation wizard, in my opinion."
Jenny Kavanagh, Certified OBM, jennykavanagh.com
“Working with Alyssa was a dream! I felt completely understood and supported, she knew exactly what I needed. She is SO fast, efficient, and productive and gets things done faster than you can think about it. Alyssa is receptive, kind, intuitive, and supportive."
- Mandy Flanders, Mandy Wellness
"Alyssa is receptive, kind, intuitive, and supportive."
"A lot of the time, CEOs aren’t clear on all the things that need to happen behind the scenes for a launch and how many decisions they’ll need to make so their team can implement. The addition of all the pre-launch strategy items in this template make it worth its weight in gold! It’s perfect for solopreneurs or teams to get organized and ready to launch without any “uh-oh” moments.
Online Business Manager, Erika Macauley
"Alyssa’s launch planning template was one of the first templates that I’ve ever seen that was truly “plug and play”
“Alyssa is an absolute rockstar. Not only is she an expert in what she does, but her ability to successfully execute on good ideas is out of this world. She continues to show up, take action and get results. She makes it look easy but I know how much effort she invests on the backend.”
Shar L - Managing Director, eWomenNetwork
"Alyssa is an absolute rockstar, her ability to successfully execute on good ideas is out of this world."
"I would absolutely without a doubt recommend working with Alyssa for her VIP Day, especially if you're looking to launch something new, she has so much knowledge, she is so generous with her time, with her resources and make you feel so empowered."
Marisa Lonic, Certified Life and Business Coach of MamaWorkIt
"She has so much knowledge, she is so generous with her time and with her resources"
“Alyssa’s awesome launch plan VIP day was 100% the right move for me. Plus, the value of her taking my ideas and laying it out in an easy to follow plan was exactly what I needed to feel confident moving forward.
Ashlee Livingstone, Certified Trauma-Informed Breathwork Facilitator & Hypnotherapist, ourforte.ca
"I gained so much clarity in speaking with Alyssa - her expertise and thoughtfulness was so important and bang on.."
“After a full day of coaching calls, I was completely drained and had no energy left to give to my own family. The change to group coaching was scary at first (will they see the same results?) but it was so worth it! Alyssa has helped me maintain my energy while living my purpose and I'll be forever grateful!
Charlotte Caunter, Founder of Health SHEro
"Alyssa has helped me maintain my energy while living my purpose."
"Working with Alyssa was an absolutely brilliant experience. She helped me organize and get on-top of so many things within my business that led to achieving better results, and more streamlined processes and systems. She has an outstanding can-do attitude which meant that working with her was easy and fun."
Julieanne Steedman, Heirloom Island
"She has an outstanding can-do attitude which meant that working with her was easy and fun."
"Alyssa was a pleasure to work with! She was very diligent, and her posts increased my engagement and followership. She is also extremely responsive and and gives helpful recommendations. I have and will recommend her to anyone looking for an Online Business Manager!"
Immigration & Real Estate Lawyer, Pinaz Marolia prmlaw.ca
"She is extremely responsive and gives helpful recommendations."
“Alyssa was amazing to work with, she gave me amazing advice and really helped me stay motivated by educating me and brainstorming new ideas. If I need help in the future, she will be the first one I go to! Thank you for helping me make my dream a reality!”
- Author, Cynthia Hazelwood, The Heart of Hazelwood
"Alyssa was amazing to work with, she gave me amazing advice and really helped me"
"I learned a lot of new things about marketing. It helped me understand how to create a nurturing campaign (plus many others). I've learned a lot and I feel like I have a better understanding and more confidence of how to market to my audience."
Jessica Ryan, Virtual Assistant
"I feel like I have a better understanding and more confidence of how to market to my audience."
“Alyssa was great and really helped my business move to Honeybook. She saved me time and worked diligently. Her services are immensely valuable and well worth it."
Chris Kelly, Founder of Onyx University
"She saved me time and worked diligently"
TRUSTED BY:
✅ A clear, simple positioning statement so people instantly understand your offer
✅ A core promise that feels specific, valuable, and exciting to the right people
✅ Pricing recommendations that feel fair and aligned with your goals
✅ A profile of your ideal client so you know exactly who you’re talking to
✅ Differentiators that show why you stand out from the crowd
✅ A simple marketing strategy so you know how to share your offer
WALK AWAY WITH:
The Offer Rebuild Lab helps you create the core pieces every strong offer needs—your positioning, core promise, pricing, structure, ideal client, marketing strategy, messaging, delivery method, and value stack, so you can share it with confidence and start getting real results.
Offer Rebuild Lab
I help small businesses understand what’s really going on inside their audience’s mind, so they can stop guessing why people aren’t buying and start creating offers that gain traction.
I’m here to help you understand why people say yes (and why they don’t). Through buyer psychology, influence principles, and a little bit of color psychology magic, I show you how to spot the hidden objections, trust gaps, and decision-making moments that are blocking your conversions.
pROFESSOR AND PODCAST HOST
founder of the yes lab
Meet Alyssa
Let's chat about working together!
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Schedule a complimentary phone call with us to get started. No strings attached!